Among his career milestones, he:

1. Co-founded his first restaurant in 2005, and was acquired in 2008.
2. Became the largest franchisee of The Halal Guys (with 9 stores in Southern California and $15 million in annual revenue), and was acquired in 2023.
3. Sold over 1,000 franchises
4. Jumpstarted the franchise program for a brand that ended up going public
5. Scaled restaurants in over 15 countries
6. Helped a one-unit mom-and-pop business get acquired by a public company; and
7. Enabled companies become more profitable and enjoyable

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Today, he:

1. Consults emerging restaurant chains on growth;
2. Invests in construction, data, business services, and other food startups.
3. Hosts a YouTube and podcast channel called the Unfocused Show
4. Posts memes (and sometimes helpful insights) on LinkedIn and 𝕏 (formerly Twitter)
5. Joined Pepper Lunch - the 500+ unit "experiential" restaurant chain from Japan - as a franchise developer.
6. Became a multiunit franchisee for Pepper Lunch, and writes about his journey here on Substack (http://pepperlaunch.substack.com)

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He lives in Orange County with his wife, two kids, and two dogs; and enjoys traveling and dad jokes.